Thailand Creative & Design Center (TCDC) has gathered creative people, whose role is significant for transforming a “city” to “creative city”, to exchange ideas and perspectives in the seminar “Creative City: Bangkok’s Creative Potentials”. The event aims at inviting city people to find out how to transform “Bangkok” into a new “creative city” of the world. In the seminar, an in-depth research on public administration is presented. Also shared in the session are findings from the survey of fashion industry, an important industry in terms of economics and creativity which contributes to making “Bangkok” an eye-catching modern business city.
Mr. Apisit Laistrooglai, TCDC Managing Director saidthat today the concept of “creative economy” has become a key strategy to drive the economy of many countries, including Thailand. The Thai government focuses on the concept and has therefore incorporated it as a master plan in the 11th National Economic and Social Development Plan. So, TCDC, of which the role is to develop the knowledge base and to encourage Thai people to utilise creativity to create value added for the economy, has formulated the strategies to drive the organisation in materializing the creative economy. The theme “Creative Future”consisting of 3 components: Creative Entrepreneur, Creative City, and Creative Knowledge, is adopted in developing framework of plans and various types of activities so as to align with the government policy.”
“TCDC has designed several types of activities under the policy and plan for “creative city”. This begins with the important academic seminar “Creative City : Bangkok’s Creative Potentials”. It is one activity under the scope of the continuous project “Creative City”, of which the objective is to enhance the understanding in the development of creative city, a significant part to drive forward Thailand creative economy. The seminar aims at developing and leveraging “Bangkok” into a new leading global “Creative City”. This is the reflection of the national agenda in the city level. It is necessary that the city be developed in alignment with its own context, culture, and uniqueness in order to create an environment which incubates thinkers, as well as supports the business of both domestic and international creative people. These entrepreneurs can then contribute to drive the city economy and the macro economy.”, said Mr.Apisit.
The seminar“Creative City: Bangkok’s Creative Potentials”, held on December 15, 2010, is the brainstorming and exchanging of ideas with an aim to find out how to develop and radically transform the “city” so as to allow for living and business in the creative economy concept. Experts in landscape and urban plan development from Thailand and other countries began the session by revealing the result of the in-depth research.
Dr.Peeradorn Kaewlai, Chairperson of the City Research Unit, Faculty of Architecture and Planning, Thammasat University, presented the research “The Potential of Bangkok Creative City”, the continual part from the research on Bangkok creative asset in 6 areas (Bangkok Creative Spaces) : Chatuchak, Thonglor, Siam Square, Town In Town, RCA, and Sukhumvit. The previous research identified the potential of products and services and socio-cultural context which result in gathering of creative entrepreneurs into unique and outstanding communities in each area. Also revealed in his presentation during the end of last year are problems and needs of those creative businesses. The second part of the continuous research this time focuses on in-depth content in terms of Bangkok’s potential in public administration. In addition, it features the survey result of the fashion industry, an important industry in terms of economics and creativity which reflects “Bangkok” as a “model creative city” to be adopted in other provinces. The research samples include 20,000 fashion industry entrepreneurs in 12 areas around Bangkok. These are Pratunam, Bobae, Pahurat, Banglampu, Chatuchak, Siam Square, Suan Lum Night Bazaar, Soi Lalaisap, the market behind Thai Airways headquarters, Tawanna, Klongsan, and Union Mall. According to the survey, the entrepreneurs need the government agencies and related organisations to develop or formulate the PR plan which addresses the areas as Fashion Districts. This includes, for example, designing a plan for the development of fashion districts in Bangkok, establishing a committee for developing the areas with cooperation between government and private sector, developing competencies of human resources in the fashion industry, increasing human resources for developing raw materials for the industry, and expanding the role of designers to cover more various types of works, especially marketing one. Moreover, there should be an establishment of a network of design educational institutes, design of curriculums for resource development, increase of fashion learning center, promotion of entrepreneurs’ confidence as a part of the fashion industry through activities held by cooperation among organisations. Also included in the findings are the needs for support in infrastructure, transportation, policy, and tax, for instance.
The next part of the event is the lecture “Space of Interaction for Creative City” by Stephen Pimbley, a well-known English architect and the founder and Director of Sparch. His works include landscape restructuring, and large landscaping projects in cities in Asia and the Middle-East. He presented case studies on creative city development and space development for art creation.
The seminar ended with the lecture “How to Create Space and Environment for Creative Industry” by Mr.Bertram Schultze, co-founder of Spinnerei, alarge art studio complex developed from century-old cotton factories in Leipzig, Germany. The studio has been revamped to become a contemporary studio for artists to work and exhibit their pieces. It is also used as a space for exhibitions and has made the small European city an attractive place for visitors from around the world.
“The seminar is to inspire government agencies, private entities, as well as the Thai society, to realise the concept and importance of developing a “city” into a “creative city”, and be prepared to adapt themselves to the approaches for developing and transforming the “city” to support living and to drive businesses in the creative economy concept in a confident and sustainable way”, concluded Mr.Apisit.
Translated by Thaya Wichayathian